Saturday, June 4, 2011

Ad Watch: Land Rover Defender Passport


The clever minds over at RKCR/Y&R, a UK-based advertising agency, have created this new print campaign called ‘Passport’ for Land Rover’s rugged Defender 4x4. The ad shows an open passport with the airport stamps outlining the shape of the short-wheelbase Defender. Without using any words, the ad clearly conveys the message that the original Land Rover model is a vehicle aimed at adventurous travelers. Very clever indeed. Read more »

Porsche Celebrates 10th Anniversary in China with Special Edition 911 Turbo S


BMW isn't the only automaker releasing limited-edition models unique to the Chinese auto market. This week, Porsche took the wraps off the new 911 Turbo S Anniversary Edition to celebrate 10 years in China. Only 10 cars will be built and all of them are destined for the Chinese market. Read more »

BMW Introduces M3 Carbon Fiber Limited Edition, but Only for China


Chinese customers love a good limited edition model and BMW tries its best to keep them happy. Not long ago, BMW had released the China market-only M3 Matte Edition and M3 Tiger Edition. During the BMW M Legendary Experience event held in China last week, the Bavarian automaker lifted the covers off yet another special M3, the Carbon Fiber Limited Edition of which only 111 examples will be built at a price of 1.23 million yuan (approximately US$189,800 at today’s exchange rates) a piece. Read more »

Friday, June 3, 2011

Yuhan Zhang’s Aqua is the Personal VW Hovercraft Concept of Tomorrow


Before budget airlines and the Channel Tunnel, the faster way to get from Britain to France was by hovercraft. The largest of these was the SNR4, a 300-ton behemoth capable of carrying 380 passengers and 40 cars at a speed of 70 mph (113 km/h). In the 1950s and ‘60s, magazines like Popular Science and Popular Mechanics were predicting a future where we’d all be cruising around in affordable, personal hovercrafts. Sadly, it was not to be.

Now, some 11 years after the last SNR4 was retired, 21-year-old industrial design graduate Yuhan Zhang has resurrected the personal hovercraft in the form of her Volkswagen Aqua study.

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Was ist das? Strange Volkswagen-Skoda Hybrid Spied in Munich


Roman Jagatić is the latest addition to our ever-growing list of readers-turned-into spy photographers. Roman stumbled upon this strange looking Volkswagen-Skoda hybrid prototype parked at a gas station in Munich, Germany. The test car appears to combine a modified body of a Skoda Octavia with a Volkswagen front end.

While we do not have a definite answer to what it may be, possible scenarios include a test car for a new Skoda Octavia and a prototype for a Volkswagen-badged model for select markets outside Europe.

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Renault Teases More Potent version of Megane RS


One of Europe’s finest hot hatches is about to get better as Renault is readying a new edition of the Megane RS that will be unveiled to the world on June 17, 2011. The French carmaker released a teaser video of the car from the test runs at the Nurburgring racetrack in Germany.

However, that’s about all Renault is willing to reveal for now so we’ll have to wait and see what kind of upgrades the car will feature and if a power boost and / or a weight reduction and chassis enhancements are part of the package.

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Decorative Overkill on a Porsche Cayenne SUV


While never mainstream, car decorations in the broadest sense of the word have always appealed to certain people. However, this is something you expect to see on an old, probably run down, conventional vehicle and not on a fairly new upscale model like the first generation Porsche Cayenne SUV….

The absurdly decorated German SUV with the Ontario license plates is covered in stickers, badges, chrome add-ons, reflectors and toys. We even managed to discover a few LED spotlights on the SUV's hood. Talk about overkill… More photos in the gallery after the jump.

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